Housing finance major HDFC Ltd has localised its website in six Indian languages, in addition to English, to help home buyers get home loan related information more effectively.
The website content is now also available in Hindi, Marathi, Tamil, Telugu, Malayalam and Kannada, even as English continues to be a widely used language on digital platforms in India, HDFC said.
HDFC Ltd is the only corporate in the financial sector to offer content on its website in six Indian languages, it added.
The growing use of internet and smartphones and rising base of regional language users, particularly in smaller towns, has made it important to focus on building digital properties and content where relevant information is available in local language as well, it said. [Source]
Tracking the growing steps of Hindi and other Indian languages on the WWW
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